09 06 2022
Le Pub, powered by Publicis Groupe, expands to a global presence with new launches in Latin America, Asia, and Africa
Following the successful launch of Le Pub in November 2020 in Amsterdam and Milan, Le Pub’s agency model will be expanding to service Heineken globally, in its major markets with new offices in Sao Paulo, Mexico City, Cape Town, Singapore and Shanghai. Le Pub’s offering lies at the critical intersection of where brands meet culture connecting product, commerce, experience, and communication and creating innovative brand experiences that resonate in culture, at scale. The expansion of Le Pub will include openings in Mexico and Brazil effective immediately. The expansion will see the rollout of Le Pub in Singapore, China, and South Africa within the next two months. Le Pub is an example of a unique creative agency model, that combines data and creativity to impact culture. It is made possible by Publicis Groupe’s ‘Power of One’ model where dedicated teams like Le Pub can also draw seamlessly upon the capabilities of the wider company to serve client needs. Check the news on Adweek. Back to news

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