Mihnea got into advertising when he was 19 in Bucharest, Romania. In the years that followed, he worked in Hamburg, Paris, London, Madrid, Toronto, New York and Amsterdam. The work he’s created and creative directed has won over 200 awards (Cannes, D&AD, Clio, One Show, ANDY). Since 2017, he oversees all the global work for DIESEL and Heineken as Global Executive Creative Director. In 2021, he assumed the role of Co-CCO of Publicis Italy and Le Pub Amsterdam joining our CCO Cristiana Boccassini in the creative leadership across all our clients.