Marvis isn’t just a toothpaste.
With its wide range of flavours and a sleek design, this little tube has the power to turn mundane routines into extraordinary experiences.
That’s why we’ve chosen to reposition the brand through a vibrant campaign made of pop illustrations and a witty tone of voice: to give everyone a preview of the marvelous Marvis universe.
The brand is redefining the way we look at oral hygiene, inviting everybody to Marvel their routine.

Marvel your routine
Agency
Milan
Other projects Marvis

Missing Marvis
Marvis fans were sharing their love for the brand on social media long before it joined the conversation. As its popularity grew, demand outgrew supply, leaving everyone asking: Where is Marvis? Instead of hiding the problem, we made the wait…
Travel Set
Nothing more refreshing than a change of scenery. Discover the new Travel Set through a journey in the Marvis universe, created by LePub Milan in collaboration with Brazilian artist Gabriel da Silva. From a bus ride with the crew to…












