Heinz is always redefining the limits of love for food. And we’ve chosen one of the most profound demonstrations of this love to do it again: chasing after the last drop, regardless of where it lands, who is around or how much ketchup remains on your food.
It has to be irrational love and it has to be Heinz. “Last Drop” campaign is inspired by genuine social of behavior, and its success serves as undeniable proof of its authenticity. Admit it, you’ve done it before.
