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Money Heist – Plaza de Papel

Agency

A Netflix fan-favorite since the first season, Money Heist tells the stories of modern-era Robin Hoods specialized in taking over symbols of financial power. To launch the third season of the show, Netflix did just the same. Two days before the official launch, Milan woke up to discover that the statue of a 15mt high, red-hooded thief had taken over Piazza Affari: the pinnacle of Italian financial power. It did so by turning the giant middle finger created by visionary artist Maurizio Cattelan, located right in front of the Italian stock exchange, into its own hand. The gang’s message to the establishment had never been so loud and clear.

 

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