In Mexico, access to the beach has become increasingly limited.
In some destinations, there’s only one public access point for every 100 kilometers of coastline.
Beaches that should belong to everyone are now full of restrictions: minimum spends, time limits, arbitrary rules.
That’s why Tecate and LePub Mexico decided to open access no minimum spend, no “guests only,” no time limits, no conditions disguised as permission, no tourist menus, no surprise fees.
Just what should have always existed: A free, open beach.
A place where you can enjoy it however you want, with whoever you want, and stay as long as you want.
