When the world was called back to the office, Heineken® saw an opportunity to bring something else back — the afterwork.
Set against the monotone of a real “return-to-office” email, Return to the Office turns corporate jargon into a rallying cry for pub culture, even renaming pubs across the UK as “The Office” to remind workers what they’re really missing.
Created by LePub Milan, the campaign celebrates the side of work that brings people together.
With people spending 3.1 hours a day on streaming platforms, nights out are increasingly becoming nights in. That's why LePub Milan and LePub London teamed up with Heineken and Amazon Fire TV to reimagine what a subscription could do. Meet…
This summer, Heineken and Heinz launched the most limited collab of the year: HEINeken. A collector’s six-pack featuring five bottles of Heineken and one bottle of Heinz Tomato Ketchup. *DIY edition also available at home.
With nearly half of this summer’s soccer games airing during U.S. work hours, Heineken found a loophole in corporate benefits to help fans stuck at their desks: Volunteer Time Off, a benefit already offered by many companies, becomes a way…
When you’re up for a padel match, you never really know who you’ll end up playing with. It could be a beginner. It could be a pro. It could be… a GOAT. Heineken® and LePub Milan proved it: going out…
How far would a village go to save its only pub? LePub Milan and Publicis Dublin proudly present The Pub That Refused to Die: a short documentary that tells the inspiring true story of how 26 locals saved their last…
Heineken is all about social occasions and bringing people together. And there’s no better place to show this than on the streets, where social life actually happens. But there, the brand competes with countless other ads for people’s attention. So…
For South Africans, a beer in Europe can cost up to four times more than back home, making simple social moments like buying a round far less social. So, Heineken created Bar De Change: a Bureau de Change for beers.…
Spanish “barrio” bars like Bar Paco, Bar Pepe, and Bar Luis are at the heart of their communities, but can’t match the benefits of franchises. LePub Milan proudly presents Tocayos Inc., where Heineken brings same-name bars together, offering marketing support,…
